EliteFlex™ 1.8m Cushion and EliteFlex™ 1.8m Hardback.

Bentley’s broadlooms and EliteFlex are the perfect marriage of beauty and resilience.

Elite Flex backings for high-performance areas are available with select broadlooms, adding a long list of enhanced performance attributes including being impervious to moisture from above and below.

You can now specify compatible Bentley broadlooms for healthcare, hospitality, education, retail, aged care and high wear commercial, and still favour design aesthetic above utility.

Hospitality Foyer in Bentley broadloom carpet with Elite Flex carpet backing

EliteFlex backings offer specifiers more options; creative Bentley designs can be installed as effective solutions where there is high-wear demand on flooring.

EliteFlex increases the longevity of the flooring through ease of maintenance.

The moisture impermeable layer means spills are kept close to the surface for easy cleaning, and installation using PermaWeld Premium Seam Sealer ensures moisture does not migrate through the seams.

PVC free, EliteFlex will not negatively react with moisture in the slab, preventing material degradation and odour.

The structurally stable, 1.8m-wide roll is the perfect runway for larger cleaning equipment, meaning traffic, soiling and spills won’t degrade the beauty of the product. These qualities make it ideal for aged care and medical, hospitality, or anywhere where spills are likely.

Yarns are engineered to resist soiling and staining, retaining texture and colour even under the most challenging conditions.

Showing layers of Elite Flex backing


Hard Back
EliteFlex Hardback features 5 highly functional layers that improve carpet performance including:

– dimensional stability

– thermal protection

– moisture protection

– increased impact absorption, protection and underfoot comfort for heavy traffic

– it won’t shrink at the seams

– increased slab insulation – ambient room temperature is warmed in winter months


Cushion Back
EliteFlex Cushion back adds a 6th layer for additional:

– sound reduction

-under-foot comfort

– extended appearance of the top carpet by up to 50%.

Well-being is the priority when material choices are made that contribute to more comfortable, healthy, and safe environments. EliteFlex is PVC free, certified Cradle to Cradle Silver, NSF® 140 Gold, and CRI Green Label Plus. Bentley’s solution-dyed yarns never include topical soil and stain inhibitors or antimicrobial treatments, which can be harmful to the environment.

A breakthrough product that broadens the opportunities for specifiers to choose quality carpet with a design edge for hard-working spaces, EliteFlex and the Bentley flooring range are available exclusively in New Zealand through Heritage Carpets.

See the Bentley broadloom range compatible with Elite Flex here

Download the Elite Flex Brochure

Find out more about Bentley on our Partner page

Contact us to Request Samples